Case Study: Vodka on the Rocks, Branding on the Mind

Vodka on the Rocks, Branding on the Mind

Organization

Vodka Company

Product Featured

Custom Flavored Lip Balm

Goal of Promotion

Promoting their new flavor of vodka

Description of Case History

This vodka company asked for a lip balm that tasted just like the new mandarin orange flavor they were releasing. They gave the lip balms to their promotional teams who went into night clubs and bars with their samples and the giveaways. The receivers of the lip balm had a reminder of the product every time they pulled it out to use it.

Source: SnugZ USA

• Category: Case Studies
• Tags: Promotional Products, Marketing, Branding, Promotional items, Giveaways, case study, vodka, alcohol, branding, liquor, distillery, bar, drinking, lip balm, snugz